LIVE HELOC LEAD MARKETPLACE

Buy verified HELOC leads the second they apply

Never wonder where your next deal is coming from.

Homeowner inquiries delivered in seconds — phone verified, email verified, TrustedForm certified. Exclusive — sold once, to you.

$95per lead · price on the page,
not behind a sales call

No setup fees · start with as few as 10 leads

Start buying leadsSee what you get ↓

Built for mortgage brokers · loan officers · banks · credit unions

incoming · helocNEW LEAD
Jane H.Tampa, FL
Phone✓ verified mobile
Credit band700–759
Amount sought$85,000
Est. home value$385,000
✓ Delivered · webhook 2002 seconds ago

Product demonstration with sample data

LIVE FROM THE PLATFORM

Newly launched — every number on this page is live from our platform, never marketing math.

Buy creditsprepaid · from 10 leads
→
Receive leadseconds after submission
→
Call borrowerwhile intent is hot
→
Close loancredit used only on verified leads
→
Top upauto refill saves 5%
EVERY FIELD, EVERY LEAD

This is the record that hits your CRM

Not a name and a phone number — a full borrower file, verified before you're billed a single credit.

lead.delivered · BBL-HELOC-88412Delivered 8s ago
NameJane Homeowner
Est. home value$385,000
Phone✓ (813) 555-0134 · mobile
Mortgage balance$212,000
Email✓ deliverable
Est. equity$173,000
Loan purposeDebt consolidation
Amount sought$85,000
OccupancyOwner-occupied
Credit band700–759 stated
Property typeSingle family · Tampa, FL
TimelineWithin 30 days
Consent⛨ TrustedForm cert URL
DeliveredEmail · portal · webhook

Sample data — every delivered lead includes the full field payload.

Instant portal accessFormatted email alertHMAC-signed webhook → your CRM

WORKS WITH YOUR STACK — DIRECTLY OR THROUGH ZAPIER

ZapierGoHighLevelHubSpotSalesforcePipedriveAny webhook endpoint

Every lead ships as a signed JSON webhook — if your system accepts one, it's compatible.

Where leads originate — and how they're screened

We generate every lead ourselves and verify it before it can cost you a credit.

Origination

  • Our own paid social campaigns
  • Our own homeowner landing pages
  • Never resold third-party data
  • Never aged or recycled lists

Screening — every lead

  • ✓Phone verified
  • ✓Email verified
  • ✓Consent documented (TrustedForm)
  • ✓Duplicate checked · rejected = never billed

Every lead is yours alone

1

buyer per lead. Not a cap, not a maximum — the number.

verticals.max_buyers = 1

Enforced, not promised

A database constraint rejects a second delivery. It isn't policy we could quietly relax on a slow week.

No resale, downstream

Buyer terms prohibit transferring leads onward, and we seed inventory with monitored records to detect it.

Never aged, never recycled

Every lead is generated by our own campaigns and delivered seconds after it's submitted and verified.

See the platform

Buyer portal, delivery controls, and dispute handling — all self-serve, all included.

portal · dashboard
Buyer portal dashboard

Live balances and every lead as it arrives

portal · lead detail
Lead detail drawer

Full payload, delivery log, one-click dispute

settings · delivery
Webhook and distribution settings

Webhook to your CRM, round-robin to your agents

billing · statement
Running credit statement

Every credit in and out, on a running statement

Most vendors vs. us

The lead industry runs on opacity. We built the opposite on purpose.

The industry standard

  • ✕ Pricing hidden behind a sales call
  • ✕ Resold to unknown numbers of buyers
  • ✕ Unknown lead age — hours, days, older
  • ✕ No proof of consent
  • ✕ Disputes by email, maybe answered

Better Business Leads

  • ✓ Live price on the page
  • ✓ Exclusive — one buyer, database-enforced
  • ✓ Delivered live, seconds after submission
  • ✓ TrustedForm cert on every lead
  • ✓ One-click dispute, 24h replacement

Simple packages, live pricing

Prepaid credits. Leads draw down your balance as they arrive. No contracts, no subscriptions.

STARTER
$95/lead
10 leads · $950 · see the lead quality before you scale
Sample the quality
MOST POPULAR
GROWTH
$90.25/lead
30 leads · 5% off · the smallest honest test of ROI
Buy 30 leads
ENTERPRISE
Custom
Filtered · territory · high volume
Book a call

⟳ Auto top-up saves an extra 5% on every automatic refill

Enterprise Marketplace

For lenders who need volume, exclusivity, and control.

Dedicated inventoryExclusive territoriesPriority routingCustom qualification filtersAPI integrationsDedicated account manager
Book a call

Questions, answered straight

Do you sell recycled or aged leads?
No. Every lead is generated by our own campaigns and delivered the moment it's submitted and verified. We never buy, resell, or age data — if that's what you're looking for, we're the wrong vendor.
How fast are leads delivered?
The moment a homeowner submits and passes verification — typically seconds. Delivery hits your portal, your email, and your CRM webhook simultaneously.
Are these leads exclusive?
Yes. Every lead is sold once, to a single buyer, and the database physically prevents a second delivery. Exclusivity is the default on every self-serve credit — not an upsell.
How many leads do I need to know if this works?
Ten leads is enough to judge the leads — are the numbers real, is the data accurate, does the payload land in your CRM. It is not enough to judge your return. Lead-to-funded runs 3–6% across the industry, so at ten leads there's a real chance you fund nothing and learn nothing. Thirty is the smallest honest test. We'd rather tell you that up front than have the conversation later.
How are leads verified?
Every lead passes phone validation and email deliverability checks before it can be distributed. Leads that fail are rejected and never billed to anyone.
What qualifies for a replacement?
Disconnected/wrong numbers, fake or gibberish information, and duplicates — disputed in one click from your portal within 24 hours of delivery. Approved disputes return a credit to your balance.
Can I integrate my CRM?
Yes — add your webhook URL in Settings and every lead arrives as a signed JSON payload (HMAC-SHA256) with retry and replay controls. Email and portal delivery run in parallel regardless.
Which states do you cover?
Nationwide. Per-lead credits deliver leads as they arrive without geographic filtering — state and other filters are an Enterprise feature.
Is there a contract?
No. Credits are prepaid, used as leads arrive, and you can stop buying anytime.
What consent documentation is included?
Every lead carries its TrustedForm certificate URL plus the consent language version and capture record — the documentation compliance teams ask for.

Start receiving HELOC borrowers today

No contractsNo subscriptionsLive delivery in seconds
Buy HELOC leads — $95/lead